I‘m happy and very grateful that I can act out completly different aspects of my
creativity in my role as a family entrepreneur. Most people assume that “only”
artistic people have creativity or need people who work in so-called creative
professions.

I‘m absolutely convinced that everyone of us has enormous potential for a
creative mind-set or behavior.We just urgently need to learn and understand
how to discover our creativity in order to make our lives and our everyday life
better, more beautiful and more imaginative. With the Goeing1920 project,
I have fulfilled a dream and found support from my nearest and dearest.
In my private life, I have always enjoyed playing with interiors and fashion,
constantly trying out new things and experimenting. Letting go of the old and
let the new in.The driving force behind this project was my long-time friend
Erik Höhn, Creative Director.
Head of project, creative direction & consulting is my dear friend & stylist
Viviane Hausstein. Erik also had the idea of getting the artist Stefan Marx on
board for the first drop collection.
We got in touch with Stefan via HelloMe Studio, the design studio who is also
responsible for the the unique graphic design. The designer Nadine Göpfert
has collaborated with us for the accessories. The lookbook imagery is compo-
sed by the talented photographer Marc Krause.

Above all I’m very thankful for the “Göing since 1920” creative & marketing
team who was able to manage this big mountain of work. This team has had
to and wants to learn new things at a crazy pace. Precisely these challenges
allow people to grow and surpass themselves. As a family entrepreneur, I‘m
committed to supporting a company and constantly developing it further.
Especially in the current times, this is an enormous challenge and effort.
With Goeing1920, we show how much power there is in our creativity, what
we can move and change. I wish everyone who gives or receives a piece of our
Goeing1920 collection endless joy and inspiration with it.

Thomas Friedrich Göing
Entrepreneur 4th generation Göing seit 1920
Founder Goeing1920